How We Started.
Rekhali was founded by two sisters - Tanisha & Simran, with the specific goal of empowering women in their village in an age of fast fashion and overconsumption.
From the very beginning, we were committed to building a slow, sustainable, and socially conscious brand. That's why we chose to build our team by collaborating with women from our village. It took seven months of meetings and trial and error, but we've finally built a team of six incredible women.
Every single piece you receive from us is a testament to the love and effort of all six of us, and a step toward a more mindful and sustainable future.
How We Work.
1. Ethically Made: We ensure fair wages and building meaningful partnerships with our rural women.
2. Made at Home: Our sampling unit is run from our founder’s humble abode and also from the comfort of rural women homes. This allows the women to work near their families and homes, avoiding urban migration.
3. Real Impact: By providing rural women with economic independence, fair wages, and essential training, we contribute directly to the stability of their families.
4. Zero-Waste Project: We save every single scrap. What others call "waste," we turn into bags and accessories.
“There is no chance of the welfare of the world unless the condition of women is improved. It’s not possible for a bird to fly on one wing”
Swami Vivekananda
THE LABEL
